Dell Loves Twitter

Since mid-2007, Dell says Twitter has garnered them $1 million in revenue. Folks who sign up to follow Dell on Twitter receive messages when discounted products go on sale at the company’s Home Outlet Store. Twitters can click over to purchase, or they can forward the info to others. That’s very good for Dell, but so far Twitter hasn’t made money on the deal. In 2009, Twitter will lay out its plan for how to cash in on its growing popularity. The plan may include the creation of premium corporate accounts to help companies like Dell pay the freight. In the meantime, Twitter has a lock on lots of [okay, an indeterminate number of] eyeballs and thumbs [Note, Twitter reportedly had about 275,000 users back in June 2007 and some 1 million+ in April 2008. Today? Not sure. It's controversial, says Techozi.]