Every week, Square2Marketing adds a new video to its “Video Marketing Minute” series. On April 17, Chief Marketing Officer Eric Keiles detailed five ways to easily repurpose content and get more hits.
1. Pull a report that indicates your highest performing content.
2. Pull a report that shows which of your web pages has the highest traffic.
3. Repackage high-performing content by adding a fresh cover page.
4. Create a new call-to-action button.
5. Link the call-to-action button to your refreshed content and post the button on high performing web pages.
Now, really, what could be easier?
Source: Eric Keiles, chief marketing officer, Square2Marketing.com/resources
-- scrubbed by MarketingBrillo