Twitter growth is sliding. Maybe. But, in some unexpected ways, I find myself more attached to Twitter than ever.
You see, my use of Twitter has evolved from promotional outreach to community reach. Here's what I mean:
1. I really don't want to build a huge Twitter list. I want a select list and I'm fanatical about dividing my Twitter followers (from all three accounts) into specific categories. Admittedly, sometimes I'm not sure why I do this so religiously. I do have a feeling that some day I'll be glad I did; maybe it's the database marketer in me.
2. Twitter is a community. For instance, I can't watch the nightly news without turning on the Twitter account where my progressive friends hang out. I not only learn a great deal about what's going on, I can exchange thoughts with like-minded friends.
3. Twitter is a secondary key news source. If anything significant (or even of personal interest to me) happens nationwide or globally, I follow the hashtag. That's where I get the most current news and the opinion.
4 Generally speaking, hashtags are a vital search method for me -- less commonly used, perhaps, but equal to Google. Likewise, I don't tweet without hashtags.
5 Twitter is my search engine of choice for matters close to my heart: politics, marketing, writing, etc. Here's where the experts I know and respect hang out.
So, yes. I've noticed some key differences in my Twitter use lately. Anyone else?
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